Businesses make themselves stronger by joining forces. Simon Whaley discovers how this can help your writing.
Writing is a lonely occupation, but those writers who succeed tend to be the ones who seek support from elsewhere. In the world of business this is known as a synergy, when two or more businesses co-operate to produce a result greater than their separate parts. As individual writers we have strengths, but we also have weaknesses. In order to develop as writers we need to recognise those weaknesses and then join forces with another business that can help us overcome them, making us much stronger in a competitive world.